RECAP Here’s an example of the Business Model Canvas for Google. (click to enlarge) Free Templates available at the end of this post. KEY TAKEAWAYS Highly visual tool that gets you and your team focused on the 9 essentials (complete in order). It’s for established businesses and gets reviewed and refined quarterly. Yes, things change! Read More …
Tag: marketing
What’s right for you, Lean or Business Model Canvas? Part 1
HISTORY The founder of the Business Model Canvas is Alexander Osterwalder. In 2006 he founded BusinessModelDesign.com, and in 2010 he co-founded the consultancy firm Strategyzer, which has provided over 5 million people with Osterwalder’s Business Model Canvas. Ash Maurya launched the Lean Canvas, in 2011. While he gives kudos and acknowledgement to Alexander, it appears that Read More …
The New ABC’s of Selling
It’s hard not to laugh at Alec Baldwins portrayal of “Blake” in the 25 year old classic, Glenngary Glen Ross movie. Truly one of the darkest Sales movies of all time. If you haven’t seen it yet, he’s got a great 7 min. clip on YouTube https://www.youtube.com/watch?v=Q4PE2hSqVnk . The “Always Be Closing” mantra of the Read More …